Protective Farming Comes to Coral Bay
The owners of a commercial farm on St. John are taking a major step to adopt protective agriculture practices. Over the Easter weekend, Coral Bay Organic Farm and Garden Center accepted delivery of materials to build five greenhouses.
2025-04-23 14:56:24 - VI News Staff
Owners Hugo and Josephine Roller said they decided to take this step after reviewing a study of their farm conducted by an agent of the Natural Resource Conservation Service three years ago. At the time, farm owners were seeking help to rebuild a foot bridge that was part of the property.
Those considerations led to a new decision — building greenhouses.
Among the farm’s best sellers are organic greens: arugula, mixed salad greens, basil and herbal teas packaged under the name Josephine’s Greens. They are found in supermarkets and restaurants. Residents can drive up to the farm and buy them on the spot. Josephine Roller, Hugo’s wife and business partner, is a former top official from the V.I. Agriculture Department.
As they watched crews unload construction material from a flatbed truck, they bantered back and forth about capacity. “They’re not very big. 30 by 72,” Josephine said.
Back home in the Philippines, greenhouses are much bigger. Hugo said what was being set up was big enough for him.
“The main thing is to control your environment for growing. We have too much sun, the rain falls and it’s a blessing, but it sometimes falls at the wrong time. So when you’re harvesting, you’re gonna get soaked along with the greens. And sometimes, it comes too fast and in a very short period of time. And so you get waterlogged soils, and then you get damping off of the crop that starts to turn yellow,” he said.